Category: Business Wisdom
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Let’s go on a quest to save your revenue
We don’t need to don a fedora and leather jacket to discover this one … most lead scoring models are relics nobody’s opened in years.
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Trust is as easy as A-B-C-D
Ken Blanchard studied trust inside teams for decades. He broke it into four parts he calls the “ABCD Model of Trust”: Able, Believable, Connected, and Dependable. Able is competence. Believable is integrity. Connected is empathy. Dependable is follow-through. Miss one, and trust collapses no matter how good your intentions are.
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